Skip to content
IEDE Data processing & engineering
Request a quote
Quick tools JSON formatterJSON ↔ CSV converterJSON ↔ YAML converterJSON to SQLJSON to TypeScriptXML formatterData size calculatorBase64 encoder/decoder
IEDE
Get in touch
  1. Home
  2. Technologies
  3. Cookie consent (CMP)
  4. IAB TCF v2 API
Cookie consent (CMP)

IAB TCF v2 API market share in the UK

IAB TCF v2 API runs on 4.3% of UK websites in our sample (509 of 11,909). Market share by country, top sites using it and technologies it is paired with.

4.3%
Share in United Kingdom
509 / 11,909
1
sites in Tranco top 1K
6 in top 10K
#316,521
median Tranco rank
Tranco
0.3%
Among local business websites
70 / 21,114
16
frequent companions
Google Marketing Platform (DV360/CM360)

By market

  1. United Kingdom4.3%509
  2. Global4.7%3,210
  3. Netherlands1.4%123
  4. Italy6.5%488
  5. Spain6.1%276
  6. Japan0.4%43
  7. Latin America1.5%297

Trend

Often used with

  1. Google Marketing Platform (DV360/CM360)Advertising & pixels62%×12.7
  2. SourcepointCookie consent (CMP)58%×22.6
  3. Google Publisher Tag (Ad Manager)Advertising & pixels58%×15.4
  4. jQueryJavaScript libraries52%
  5. Magnite (Rubicon)Advertising & pixels44%×22
  6. Universal Analytics (legacy)Analytics42%×3.4
  7. jQuery MigrateJavaScript libraries41%×2.5
  8. VarnishWeb servers40%×7.5
  9. OutbrainAdvertising & pixels36%×22.3
  10. webpackJavaScript libraries35%×9.3

Top sites using IAB TCF v2 API All 509 sites

TrancoSiteAlso usesHosting
742independent.co.uk Google Marketing Platform (DV360/CM360)Google Publisher Tag (Ad Manager)Google Tag ManagerPrebid.jsTaboolaVarnish Fastly
3,238metro.co.uk Google Analytics 4Google FontsJetpacknginxGoogle reCAPTCHAWordPress 7.1.3 Automattic (WordPress.com)
3,897standard.co.uk CloudflareCloudflare Bot ManagementComscoreGoogle Tag ManagerSourcepoint Cloudflare
4,747theregister.co.uk Amazon CloudFrontGoogle Marketing Platform (DV360/CM360)Google FontsGoogle Publisher Tag (Ad Manager)Google Tag Manager Cloudflare
6,509huffingtonpost.co.uk Adobe FontsComscoreExpressGoogle FontsGoogle Tag Managernginx Fastly
7,614metoffice.gov.uk Microsoft ClarityAmazon CloudFrontGoogle Marketing Platform (DV360/CM360)Google Publisher Tag (Ad Manager)Google Tag ManagerjsDelivr Akamai
10,260oxfordmail.co.uk Adobe Experience Platform TagsAmazon Publisher ServicesAzure Front Door / CDNGoogle Marketing Platform (DV360/CM360)Google Publisher Tag (Ad Manager)jQuery 3.7.1 Microsoft Azure
10,630inews.co.uk Google Marketing Platform (DV360/CM360)JetpackLodashnginxGoogle reCAPTCHAMagnite (Rubicon) Automattic (WordPress.com)
10,718dailystar.co.uk Amazon CloudFrontGoogle Tag ManagerNext.jsInMobi Choice (Quantcast)ReactTaboola Amazon Web Services
10,785liverpoolecho.co.uk Amazon CloudFrontGoogle Marketing Platform (DV360/CM360)Google Publisher Tag (Ad Manager)Google Tag ManagerNext.jsInMobi Choice (Quantcast) Amazon Web Services
12,087foodnetwork.co.uk Google Tag ManagerOneTrustUpsun (Platform.sh)Prebid.jsSwiperTailwind CSS Fastly
12,104flashscore.co.uk Google AdSensecore-jsGoogle Tag ManagernginxOneTrust Artcompany
14,208spectator.co.uk Adobe FontsAmazon Publisher ServicesChartbeatGoogle Marketing Platform (DV360/CM360)Google Publisher Tag (Ad Manager)Google Tag Manager Automattic (WordPress.com)
14,407lse.co.uk cdnjsCloudflareCloudflare Bot ManagementGoogle FontsGoogle Tag ManagerMatomo Cloudflare
14,497aol.co.uk Amazon CloudFrontComscoreDidomiEnvoyNew RelicNext.js Amazon Web Services
16,097lrb.co.uk BootstrapconsentmanagerMeta PixelSpeedCurve LUX Fastly
18,892autocar.co.uk Amazon CloudFrontDrupal 7Google Tag ManagerjQuery 2.2jQuery UIjsDelivr Amazon Web Services
19,373funeral-notices.co.uk Font AwesomeGoogle Tag ManagerjQuery 3.7.1nginxOwl CarouselPHP Ntl
19,701autoexpress.co.uk Amazon CloudFrontDidomiGoogle Marketing Platform (DV360/CM360)ExpressfluctGoogle Fonts Amazon Web Services
21,929realtimetrains.co.uk Google Marketing Platform (DV360/CM360)Google Analytics 4Google Publisher Tag (Ad Manager)nginxInMobi Choice (Quantcast) Swlines
25,548yorkshirepost.co.uk AwinCloudflareCloudflare Bot ManagementComscoreGoogle Marketing Platform (DV360/CM360)Google Publisher Tag (Ad Manager) Google Cloud
31,079idealhome.co.uk Alpine.jsComscoreGoogle Marketing Platform (DV360/CM360)FastlyGoogle FontsGoogle Tag Manager Fastly
31,319observer.co.uk Google Marketing Platform (DV360/CM360)Google Tag ManagerInstagram embedNext.jsReactSourcepoint Amazon Web Services
31,450edp24.co.uk Adobe Experience Platform TagsAmazon Publisher ServicesAzure Front Door / CDNGoogle Marketing Platform (DV360/CM360)Google Publisher Tag (Ad Manager)jQuery 3.7.1 Microsoft Azure
31,890theargus.co.uk Adobe Experience Platform TagsAmazon Publisher ServicesAzure Front Door / CDNGoogle Marketing Platform (DV360/CM360)Google Publisher Tag (Ad Manager)jQuery 3.7.1 Microsoft Azure

Our crawler: 11,909 sites · United Kingdom · updated 23 Oct 2026 · Methodology

Messy data?

Send a sample — we reply within one business day with an approach and a quote.

Get in touchServices