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Analytics

Google Analytics 4 market share in the UK

Google Analytics 4 runs on 18% of UK websites in our sample (2,045 of 11,322). Market share by country, top sites using it and technologies it is paired with.

18%
Share in United Kingdom
2,045 / 11,322
0
sites in Tranco top 1K
2 in top 10K
#501,632
median Tranco rank
Tranco
18%
Among local business websites
3,680 / 20,305
16
frequent companions
jQuery

By market

  1. United Kingdom18%2,045
  2. Global19%12,978
  3. Netherlands13%1,051
  4. Italy22%1,614
  5. Spain22%948
  6. Japan25%3,113
  7. Latin America27%5,280

Trend

Often used with

  1. jQueryJavaScript libraries62%×1.5
  2. CloudflareCDN46%
  3. Google FontsWeb fonts44%
  4. BootstrapCSS frameworks39%
  5. WordPressCMS36%×1.6
  6. Font AwesomeWeb fonts34%×1.6
  7. Google Tag ManagerTag managers31%
  8. core-jsJavaScript libraries29%×1.7
  9. jQuery MigrateJavaScript libraries25%×1.6
  10. Cloudflare Bot ManagementSecurity & bot protection23%

Top sites using Google Analytics 4 All 2,045 sites

TrancoSiteAlso usesHosting
3,214metro.co.uk Google FontsJetpacknginxGoogle reCAPTCHAIAB TCF v2 APIWordPress 7.1.4 Automattic (WordPress.com)
8,540ibtimes.co.uk CloudflareCloudflare Web AnalyticsGoogle Marketing Platform (DV360/CM360)Google Publisher Tag (Ad Manager)Prebid.jsMagnite (Rubicon) Cloudflare
10,586ebi.ac.uk Alpine.jscdnjsnginxWordPress Janet Jisc Services Limited
17,765openrent.co.uk jQuery 3.7.0Swiper Amazon Web Services
17,971juno.co.uk AdyenBootstrapCloudflareCloudflare Bot ManagementCloudflare Web AnalyticsHotwire (Turbo / Stimulus) Cloudflare
18,257visualsoft.co.uk CloudflareCloudflare Bot ManagementFont AwesomeGoogle FontsGoogle Tag ManagerHubSpot Ukfast Ans Academy Limited
20,975mobileslotsite.co.uk CloudflareCloudflare Web AnalyticsGoogle FontslazysizesWordPress Cloudflare
21,574realtimetrains.co.uk Google Marketing Platform (DV360/CM360)Google Publisher Tag (Ad Manager)nginxInMobi Choice (Quantcast)IAB TCF v2 API Swlines Swlines Ltd
24,515zerodepositcasino.co.uk CloudflareFont AwesomeGoogle FontslazysizesWordPress Cloudflare
31,859elementgames.co.uk BootstrapCloudflareCloudflare Web AnalyticsFont AwesomeGoogle Ads (conversion)Google Tag Manager Cloudflare
34,071ulster.ac.uk Adobe FontsMicrosoft ClarityCloudflareCloudflare Bot ManagementFoundationGSAP Squiz As Ap Squiz Pty Ltd
34,252cloudns.uk jQueryjQuery UInginx Publicloud Public Cloud Ltd.
35,583whiterose.ac.uk Adobe Experience ManagerCookieYescore-jsGoogle FontsGutenberg blocksjQuery UK2
36,816hitched.co.uk Microsoft Advertising UETComscoreDataDomeEnvoyGoogle Ads (conversion)jsDelivr Amazon Web Services
36,885footballwebpages.co.uk Bootstrap 4.6.0CloudflareCloudflare Bot ManagementFont AwesomeGoogle FontsJava Cloudflare
39,042joybuy.co.uk Microsoft Advertising UETAmazon CloudFrontGoogle Marketing Platform (DV360/CM360)fluctMUIMeta Pixel Jd Beijing Jingdong Shangk...
39,547cps.gov.uk CloudflareCivic Cookie ControlDrupal 10jsDelivr Cloudflare
40,219arrse.co.uk CloudflareCloudflare Bot ManagementLiteSpeedWhatsApp click-to-chat Cloudflare
42,449diabetes.co.uk Google AdSenseASP.NETCloudflareGoogle Marketing Platform (DV360/CM360)Google Ads (conversion)Google Funding Choices Amazon Web Services
45,400sportsbikeshop.co.uk Google AdSenseAlgoliaMicrosoft Advertising UETCloudflareCloudflare Bot ManagementCloudflare Web Analytics Cloudflare
48,054interactivebrokers.co.uk AkamaiBootstrapFont AwesomeGoogle Tag ManagerjQuery 3.6.1PHP Akamai
48,312ulcc.ac.uk BootstrapCloudflareCloudflare Bot ManagementCookieYescore-jsGutenberg blocks Microsoft Azure
52,365boneandjoint.org.uk BootstrapcdnjsGoogle Marketing Platform (DV360/CM360)Google FontsGoogle Publisher Tag (Ad Manager)jsDelivr Amazon Web Services
52,486bluemoon-mcfc.co.uk ASP.NETCloudflareCloudflare Bot ManagementjQuery 1.11.3ModernizrIAB TCF v2 API Cloudflare
52,801streetmap.co.uk ComscoreKestrelTermly Bt Uk As British Telecommuni...

Our crawler: 11,322 sites · United Kingdom · updated 13 Nov 2026 · Methodology

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